top of page

7 steps to success in a new AR Role

Contributed by Wendy Shlensky. Delivering AR solutions for over 20 years, Wendy has worked for both firms and vendors.


Whether you’re replacing a previous Analyst Relations manager, or you’ve been tasked with creating a fresh new program from scratch, I suggest targeting the following accomplishments within your first 100 Days:

  • Know who your key analysts are and when their major reports will be kicking off

  • Gain insight into the strengths and weaknesses of your key stakeholders

  • Understand your product and the value it delivers in the market

  • Be able to share a case study verbally with an analyst

  • Have a clear understanding of your organization’s AR goals and available budget

  • Draft an engagement and budget plan for meeting those goals

  • Establish a quarterly schedule for status updates regarding the program


Here's how...

Want to read more?

Subscribe to analystrelationsalliance.com to keep reading this exclusive post.

Comments

Couldn’t Load Comments
It looks like there was a technical problem. Try reconnecting or refreshing the page.
bottom of page